Un projet ambitieux pour un lieu chargé d’histoire

Motown, un nom, une marque, un homme, Berry Gordy… Pour ceux qui ont été bercé par la musique pop américaine des années 50 - 60, le son Motown c’est cela :

Si vous voulez retrouver la fabuleuse histoire de ce qui laissera Detroit, pendant la seconde moitié du XXème siècle, sous le feu des projecteurs, voici de quoi vous satisfaire et être incollable sur le sujet : 

http://www.rtl.fr/culture/medias-people/motown-soul-et-glamour-5929241908

Pour l’heure, ce projet d’extension de la maison où se sont produits Marvin Gaye, Diana Ross, Stevie Wonder, Michael Jackson et bien d’autres encore, maison qui abrite le musée du célèbre label musical est à mettre en relation avec la totale transformation de la ville renforçant un peu plus encore les opportunités immobilières dans cette zone.

Rejoignez-nous sur www.lecanart.com

Motown Museum announces $50 million expansion

Rédigé par Brian McCollum

Detroit Free Press, le 17 Octobre 2016

The Motown Museum on Monday announced a $50 million expansion that aims to transform the complex into "a world-class tourist destination" along West Grand Boulevard.

The 50,000-square-foot project will rise around the existing museum, housed in the humble Hitsville, U.S.A., building where Berry Gordy Jr. launched the careers of stars such as the Supremes, Temptations and Stevie Wonder. The project comes as Henry Ford Health System leads a neighborhood revitalization effort in the area.

Amid the ongoing drumbeat of development news in Detroit, the Motown announcement strengthens the case that the revival is broadening beyond the immediate downtown and Midtown districts. It's also the sort of high-profile arts-and-culture project that's crucial to the city's growth, experts said.

The Motown house, with its blue Hitsville sign, is one of the most iconic visuals associated with Detroit and is among the most familiar sites in American popular music. The current museum, founded in 1985 and run by the Gordy family, holds just a fraction of the operation's memorabilia collection, museum executives have long told the Free Press.

The expanded museum will also showcase exhibits drawn from private collections, and will likely branch out beyond the historical Motown theme.

An artist rendering of the Motown Museum expansion shows an entrance way alongside the current Hitsville house

"There’s certainly a contemporary-artist component to this," said Robin Terry, the museum's chairwoman and CEO.

The current, 10,000-square museum is situated in two connected houses, with a tour that includes vintage '60s furnishings and Motown's original "Snakepit" studio.

Henry Ford Health System (HFHS), whose flagship hospital is half a mile to the east, has undertaken a multi-year community revitalization effort in the area, including blight removal. The Motown Museum expansion joins a list of neighborhood projects that includes a $110 million HFHS cancer center and a retail-residential complex that was announced last month.

HFHS sold the museum a vacant parcel on Holden Street, expected to become part of a parking lot, said Thomas Habitz, urban planning specialist with Henry Ford Health System. Holden Street, which intersects West Grand Boulevard and runs behind the museum, is likely to become a key connector road as the hospital continues its own expansion across the boulevard, he said.

"We're overwhelmingly supportive of Motown and have been collaborating with them in the planning," Habitz said. There is a "cooperative synergy between the two institutions, as different as they are."

Gordy, who moved the Motown operation to Los Angeles in 1972, applauded the planned expansion.

 (…)

***

Rejoignez-nous sur www.lecanart.com